From left to right: Janise Nichols, Tenant Logistics Manager for GSA; Eric Thorpe, Managing Partner for Terra Novo Partners; Sheryl Etelson, Strategic Facility Planner for Lockheed Martin
Last week’s program focused on CoreNet Global’s year-long Corporate Real Estate 2020 project. The goal of the initiative was to take an in-depth look at the state of Corporate Real Estate and examine a wide range of external and macro-economic, societal, political and other influences, triangulating these drivers against trends affecting the globally networked enterprise and CRE itself. The project brought together hundreds of CRE global thought leaders who were tasked with analyzing the industry’s current and future state. The study included interviews with more than 150 CRE executives, service providers and economic developers.
The program was kicked off by Janise Nichols, Tenant Logistics Manager for GSA. Janise provided an introduction to the 2020 study and gave an overview of the study’s major findings. Chief among her discussion was a look at the eight industry domains, including Enterprise Leadership, Location Strategy and the Role of Place, Portfolio Optimization and Asset Management, Service Delivery and Outsourcing, Sustainability, Technology Tools, Workplace and Partnering with Key Support Functions.
The program next moved to Eric Thorpe, Managing Partner for Terra Novo Partners. Eric, who was a participant in the 2020 study, focused on one of the identified industry domains – Enterprise Leadership. His discussion included an in-depth look at some of the statics that were revealed by the 2020 study which included how CREs are perceived in the C-suite and how quantifiable data and metrics (or lack there-of) effect CREs integration into the C-suite. His discussion ended with a look at the “Productivity and Innovation Equation” which, simply stated is – Engagement x Tools x Workplace =Productivity Innovation.
Next, we moved to Sheryl Etelson, Strategic Facility Planner for Lockheed Martin. Sheryl, another participant in the 2020 study, focused on one of the other industry domains – Partnering with Key Support Functions. Sheryl’s presentation included an introduction to the concept of the “Super Nucleus” – a business model that includes the integration of an organization’s key leadership functions – HR, IT, Finance AND CRE. Her discussion specifically looked at the opportunities and challenges that CRE face when it comes to forming a “Super Nucleus.” Additionally, Sheryl discussed some of the benefits that can be derived from implementing a “Super Nucleus” which was supported by a case study from The Proctor & Gamble Co.
The program concluded with a group discussion of the study’s findings and opinions on what the future of CRE could look like and the bold assertion that “If we wait until 2020, it’ll be too late.” Some of the topics discussed included: How can CRE drive initiatives? How can we better demonstrate CRE’s value to an organization? Where is CRE succeeding as well as were are we falling short?
Couldn’t be there in person? Click the link below to download the presentation in its entirety!
Mid Atlantic Chapter CRE 2020 Presentation_09 11 12_FINAL2
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